FoxSearchlight came to us to create a social network for all their movie buffs, that would allow them setup their own blog within the My FoxSearchlight community.

A new feature we've just added, allows users to apply movie themes to their blog. The first theme to be available is for the recently released movie, Juno. Once a user's blog has been junofied, the user can then take advantage of the invitation system that allows users to invite friends to My.FoxSearchlight, as well as earn points by doing a number of community building / buzz building tasks.