Janay Forever

A sculpt with staying power must endure the ever changing trends of the doll world (which generally reflect that of the human world). Mattel’s Fashionistas line has revived many older sculpts and attracted millennial collectors as a result, angling for the nostalgia value. But what makes a sculpt, a perfect sculpt?

Look no further than Integrity Toys’ Janay. She started in the pink box aisle when Integrity Toys used to be the exclusive go to for diverse kids’ dolls. This elegant and beloved face holds her own and was relaunched as part of the ITBE collection in 2014.

No doubt she was brought back because of collector demand — and as a part of the latest release in the IT NuFace collection, she does not disappoint! Let us know what you know.


S Doll