Sideshow’s Grogu Featured in Ray-Ban Star Wars Collab Launch

Inspired by one of the galaxy’s most iconic duos, the new Ray-Ban | Star Wars™ collection celebrates the balance of strength and heart through exclusive eyewear inspired by The Mandalorian and Grogu™. To launch the collection, Ray-Ban transformed its Covent Garden flagship with a dedicated store takeover designed to immerse customers in the campaign.

At the heart of the space was Sideshow’s life-size Grogu collectible, creating a memorable surprise-and-delight moment that brought the collection to life and encouraged fans to engage with the story beyond the product. The takeover was live for a month in line with the collection launch.

The new Ray-Ban | Star Wars™ range combines bold, futuristic silhouettes with classic Ray-Ban styles, featuring metallic wraparound sun frames, astral-inspired colorways, optical options for all ages, and customizable details on selected models. Hero styles include The Mandalorian™ Olympian Deluxe and Grogu™ Wayfarer, capturing the contrasting yet complementary personalities of the pair — one forged in armor, the other guided by the Force. Together, they embody the power of loyalty, connection, and adventure that defines their story. The collection is available in Ray-Ban stores and through selected online retailers.

Fans looking to bring home the iconic Clan of Two for their own collections can browse Mandalorian and Grogu collectibles available now at Sideshow.com, including The Child (Grogu™) Life-Size Figure seen at the Covent Garden campaign launch.

How do you represent your Star Wars fandom with accessories? Have you already set your sights on the Ray-Ban | Star Wars™ collection?

Join the conversation with other Star Wars fans over at Sideshow Social Network or in side.show/geekgroup, and don’t forget to Let Your Geek Sideshow!